Lions announce name, sponsor of college bowl game

File photo of a Detroit Lions helmet on the field. (Scott Boehm, Getty Images)
File photo of a Detroit Lions helmet on the field. (Scott Boehm, Getty Images)
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Updated: 8/26 3:57 pm

DETROIT (AP) — The Detroit Lions have announced a name and sponsor for its college bowl game.

Team officials said Tuesday that the Quick Lane Bowl will be played Dec. 26 at Ford Field, the Detroit Lions' home. The multi-year deal is with Ford Motor Co.'s chain of Quick Lane Tire & Auto Centers.

The bowl, set to air on ESPN, will feature Big Ten and Atlantic Coast Conference teams.

Since 2002, Ford Field had hosted the recently canceled Little Caesars Pizza Bowl, which tried to match the Big Ten and Mid-American Conference.

The Lions and the Houston Texans are the only NFL teams to operate a college football bowl game.

 

©2014 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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