Battle lines have been drawn at local retailers for your allegiance in advance of Tuesdays release of A Game of Thrones, Season 2.
Several locations feature retail exclusives... like special packaging at Best Buy, a bonus disc at Target, and free VUDU viewing from Walmart.
But the real battle comes from the price point. Best Buy put the Blu-ray set on sale for $34.99, while Target will have it for $29.99.
Amazon also lowered it's price this morning to $29.99: Game of Thrones: The Complete Second Season (Blu-ray/DVD Combo + Digital Copy)