Nokian Tyres Expansion and 24 Hour Operation

RHEA COUNTY, Tenn. (WDEF)- Nokian Tyres in Rhea County hired 150 people in the first half of 2021.

The move essentially doubled its local workforce.

“3 hundred employees is more than just 3 hundred people” said John Bamber of the Rhea Economic and Tourism Council. “That’s the potential of being 3 hundred families that have meaningful employment and a living wage. That is what makes the difference for the long term in this community.”

Going forward, the company will be a 24 hour operation with plans to produce 1 million tires by the end of the calendar year.

“Since we’ve built the factory demand has only continued to grow” Wes Boling, spokesman for Nokian Tyres. “After the pandemic, people are getting back on the road and the replacement tire market is hopping. We had always planned to expand to this number and we’re still not to our full capacity. that’s going to come in a couple years.”

Be on the lookout over the next 24 months.

Another hiring wave could be in the works.

Nokian eventually hopes to produce 4 million tires a year, and they believe the local work force can help them reach that goal.

“Certainly community college graduates up to four years and even masters degrees in engineering” said Boling. “There’s a wide range of jobs here but our primary role that we’re looking to continually fill is the production operator position. A GED, high school education, or community college training, especially in mechatronics is so key.”

For on hiring, go to Nokiantyres.com/Daytonfactory

Categories: Business, Featured, Jobs & Economy, Local News, Rhea County